It might be time for a Content Management System...

Marketing Departments of the World: If you have a full-time Web person at your company, you might not think you need a way to update the pages on your organization's Web site yourself.  But some times it's just nice to have the power to do things yourself.

Any marketing department should have the ability to make changes and enhancements to the wording on their site's pages.  And how many times have you found yourself waiting for your IT person to make a change to a page, only to find that by the time it got done, it wasn't done exactly how you wanted.

Just imagine:

• You can make changes to the META and Title tags (enhancing your Search Engine Optimization)
• You can quickly fix that spelling or grammatical error (even though you could've sworn your team went over those things 10 times already)
• You can add a page for a new product in about 10 minutes
• You might create a landing page to do a little lo-fi A-B testing with your Google AdWords advertising

There's plenty more, of course, but it's amazing what you can do when you are able to separate the content from the functionality on your company's Web site.